Today marks the launch of a brand new website in South Florida http://www.metromix.com that is backed by the Tribune Co., the powerful media conglomerate that also owns the Sun-Sentinel.

What is metromix.com? It's billed as "your one-stop local entertainment guide on where to go and what to do in South Florida, from the hottest restaurants and bars, to the latest in events, music, movies, style and TV."

Previously launched in major markets such as New York City, Los Angeles, Chicago and Orlando, the website has carved out a strong niche with the coveted 18-35 year olds that advertisers crave. In these major U.S. cities, it has become The website of choice for people who like to go out. Web traffic sometimes reaches 1 million hits a month. The reviews by the public on bars, restaurants, clubs, movies, etc. is a big draw. Thousands of people in these markets take the time to pen a review and reading them is very entertaining and informative.

There are lots of websites out there that are doing similar things as metromix.com, but with the Tribune Co.'s advertising muscle behind it, it won't be long before this website is bookmarked by tens of thousands of people in South Florida.

When people are getting ready to go out for the weekend, this will be the website of choice to find out everything they need to know. It's truly got everything. Maps, reviews, phone numbers, descriptions, etc. Check it out.